![]() ![]() ![]() The New York fragrance was celebrity-driven. Split between the twin capitals of fashion, and therefore of the perfume industry, Burríëæs account tracks the development of two new scents, each a high-stakes crapshoot. Itíëæs this mixture of hard-nosed business writing and flights of olfactory fancy that makes the text improbably exhilarating. While Burr (The Emperor of Scent, 2003, etc.) approaches his beat with healthy skepticism, heíëæs also capable of flowery language, describing a perfume as smelling like early evening on an island where it is always summer. The New York Times perfume critic, yes, you read that right follows the creation of two industry-defining perfumes. ![]()
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